Julia Buchholz

Chief Marketing Officer, Blocksquare

Julia Buchholz is the Chief Marketing Officer at Blocksquare, a global leader in real estate tokenisation. With a deep passion for blockchain and real-world assets, she has been instrumental in driving Blocksquare’s marketing strategy, bridging the gap between traditional real estate and decentralized finance. Blocksquare has tokenised over 140 properties across 20+ countries, powering 14 active RWA marketplaces on their real estate tokenisation infrastructure.

Since 2017, Julia has worked with early-stage blockchain startups on a global scale, fostering innovation and adoption in the sector. She is a committee member at PropTech Hub WA, regional co-chair of FIBREE (the Foundation for International Blockchain and Real Estate Expertise), and a co-founder at Tecstack, a Perth-based education firm that, in partnership with REIWA, has certified over 500 real estate agents on the impact of blockchain in real estate.

Her expertise in blockchain, real estate tokenization, and community growth makes her a key voice in the evolution of Web3 real estate.